Frequently Asked Questions
Digital marketing is more of a catch phrase we use to refer to the services we provide, though it has a broad definition, in our case it covers basically anything that is online, This includes:
- Data analytics
- Content creation and marketing
- Social media
- Marketing automation
This basically means we create content for either on-site or off-site use to gain more traffic and popularity on social media.
SEO stands for, Search Engine Optimization. In simpler terms, it allows your website "appear higher in search results". In our case, SEO encompasses on-site SEO and off-site SEO.
On site SEO works on what is on your website that will help search engines index the content and find all the pages on your site. Off site SEO is concerned with creating links back to your website based on specific keywords to help demonstrate relevance and popularity to Google.
There is more technical input concerning SEO but we guess this would be easy enough to understand.
If you have an existing domain name, we allow your website or webpage to be viewed on the internet via hosting it on our servers.
As far as maintenance is concerned, this encompasses, regular updating of your website with new content, bug fixing, including new features and ensuring that your website is accessible at all times.
We have experience with and work with businesses of all sizes, from local companies and start-ups to national and multinational brands. We have experience of working with companies and organisations in all sorts of sectors, from non-profit entities, healthcare companies, churches to even freelancing individuals.
All our projects are completely bespoke, custom built, which makes it difficult for us to provide exact figures. Rather than having a minimum amount, we adjust our strategies, volume of work and timeline based on a provided budget.
We can also adjust the approach we take depending on the scale of involvement our clients have in a project. Which means, if you are willing to implement changes or suggestions (after a good explanation), it will reduce the cost of the overall project.
No one can guarantee results in digital marketing or branding, this is because there are too many variables, especially when it comes to SEO. We do not control the ranking of your websites because it is based on Google's secret algorithm.
However, what we can do is provide you a track record of our service and provide references to some of our clients.
You may send us an email at [email protected] if you have any questions concerning the services we provide.
We generally act as consultants in this field, because it is more effective if internal teams are utilized as they are more well versed with the company's products and services.
This may not be easy to answer because different projects come with different time scales. However, we do our best to work within our timelines and keep you up to date with our progress!
Yes, we do. But that does not mean we are delegating responsibility, this is because at Lync, we believe that creating something exceptional means having the right tools and resources for the job. We are connected with trusted suppliers and are confident that they will produce quality work that will meet to our standards.
We usually outsource work that is related to wiring for setting up wireless networks and content creation.
Corporate branding is a bit of a catch-all phrase to cover all the services we offer. There are likely all sorts of definitions, but in our particular case it covers designing. This includes;
- Corporate profiles
- Business cards
- Display stands
We don't provide printing services, however we usually we outsource our printing to some of our trusted suppliers.
One of the scary stories we've heard from some of our customers were companies that removed and suspended their websites rendering them inaccessible because they discontinued their working relationship. Firstly we do not practice such methods as it is very unprofessional and presents a poor image of our company. Any work conducted during the development of the project would have been paid for and will remain intact with full functionality.
For various reasons such as updating content/pages or should any links be inaccessible (broken) only then with the customer's approval would we remove/replace these links.
Yes we do, terms apply though. But we will let our customers know if there are any discounts or promotions.
The software we use is dependent on the kind of platform or tool that requires the usage of that particular software. Therefore it would be difficult to narrow down each software that's needed.
Although it will cost a little more, we can certainly work on tight deadlines especially when we have a team of international developers.
As part of our initiation to protect your interests and ours, contracts play an important role in our relationship with you, the customer and our company.
We have many customers, from SME's to large entities and even some non-profit organisations, we may provide references upon request.
The cheapest we have ever done is a basic website with just some images and information.
If we do not have a team to service you at your particular location, we may schedule an online conference for any further discussions or inquiries.